Google is the most popular search engine in the world, but its dominance over search ad revenue — and the vernacular of Gen Z — is waning. According to one Wall Street Journal reportGoogle's share of 88.8 billion dollars The US search advertising market is expected to fall to its lowest point in more than…

Opinions expressed by Entrepreneur contributors are their own. I love it when an employee turns tables for me. It's part of my life's work to spread the value acceleration mindset, helping businesses that can be successful also become relevant. Simply put, the Value Acceleration Methodology is a value management system that gives you a strategic…

Mega Millions, a national lottery game with tickets sold in 45 states, Washington, DC and the US Virgin Islands, is getting a big makeover. A “new and improved game” is coming in April 2025 — and tickets will cost more than double the current Mega Millions price announced through a press release Monday. A ticket…

Opinions expressed by Entrepreneur contributors are their own. David Jones is a visionary entrepreneur who transitioned from a successful career running global advertising firms to founding AI marketing powerhouse The Brandtech Group in 2015. In this episode of Founder CEOwe discussed the path that got him to where he is now and what he sees…

Opinions expressed by Entrepreneur contributors are their own. A recent report from RWS the main points the importance of localization, revealing that over four-fifths of consumers are less likely to buy from brands that do not offer local language support. Also, 93% of consumers believe that companies should communicate in their preferred languages ​​across all…

If you've bought Breyers vanilla ice cream in the last eight years, you may be eligible for one cash payment. Breyers will pay an $8.85 million settlement as part of a class-action lawsuit that claimed its “Natural Vanilla” label was misleading because the ice cream allegedly contained vanilla flavor not from vanilla bean. Related: Do…

Opinions expressed by Entrepreneur contributors are their own. The landscape of advertising expenses has changed significantly in recent years. We have seen a big change in marketing campaigns from before the pandemic until now. Everything from graphic styles to customization has evolved, and so has the cost. With more brands in the mix, advertising spending…

Town of Canton, Connecticut, the population 10,124, has been judging a four working days a week for its employees for nearly a month — and so far, it's been a success. On September 16non-union city employees working in city hall, social services and senior services began taking Fridays off. “I wanted to find a work-life…

Opinions expressed by Entrepreneur contributors are their own. In the ever-evolving world of business, entrepreneurs are often admired for their ability to innovate, adapt and create. But what really decides successful entrepreneurs apart from others? While the paths to success may vary, some key traits consistently emerge among high-achieving business leaders. These traits provide insight…

Opinions expressed by Entrepreneur contributors are their own. In recent months, the labor market has sent mixed signals, especially for graduates. According to the latest report from the Bureau of Labor Statistics, the pace of employment has slowed to levels not seen since 2009 in business and professional services. Unemployment rates for recent graduates have…