Opinions expressed by Entrepreneur contributors are their own. The most important thing you can do for your startup is to focus on yours brand positioning. But often, startups don't treat it with the same care that they treat general marketing, go-to-market work, and product development. A well-established brand positioning statement it will give you clarity…

Last week, Apple introduced an ad that received enough backlash to make the tech giant apologize and scrapped plans to air it on TV. Now, rival Samsung has released an ad poking fun at Apple's fiasco by returning to the same scene – but with a different message. of Apple crush The iPad Pro ad…

Love them or hate them, you've probably already formed an opinion about meal kit delivery services like HelloFresh, Factor and others. Some consumers can't get enough, while others think it's a waste of money. However, it is hard to ignore the fact that the industry continues to grow by one staggering rate. Connected: This flexible…

Opinions expressed by Entrepreneur contributors are their own. A paradigm shift from traditional SaaS models to service-based strategies heralds a new era for technology startups, especially in the field of artificial intelligence (AI). This transition is not just a trend, but a strategic response to current market demands for better cash flow management, scaled operations…

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Many Americans are getting side hustle to earn some extra money. Thirty-three percent of people say they need their side hustle to keep up with regular living expenses, while 27% say it helps fund discretionary spending, according to a Bankrate survey. A side hustle, by its very definition, is a gig that takes place in…

Six months after helping lead an effort to oust OpenAI CEO Sam Altman, then changing his mind, OpenAI chief scientist and co-founder Ilya Sutskever is officially leaving the AI ​​giant. His co-lead on a critical OpenAI project also abruptly resigned on Tuesday night. Suction spoon went to X on Tuesday evening to announce that he…

Amid an impending filing for Chapter 11 bankruptcy protection, Red Lobster has begun closing locations across the country, leaving many employees displaced without warning — and a slew of restaurant equipment up for auction. Liquidation TageX brands are confirmed that restaurant equipment — including a live lobster tank, furniture, ovens, refrigerators, bars and more —…

Some form of the Common Employer Rule has existed for years, but in 2023, the NLRB expanded it in a way that directly affected the franchise industry. The expanded rule will exclusivity of influence expanding the definition of joint employment, making it possible for franchisors to be responsible for employees they do not directly employ…

This Side Hustle Spotlight Q&A feature. Achal Patel and Russell Gong, longtime friends and founders of Cabinet healthwhich offers over-the-counter medications and supplements in reusable glass bottles. Image credit: Courtesy of Cabinet Health. Achal Patel, left; Russell Gong, right. What was your day job when you started? side hustle?Patel: I first met Russ when we…