Opinions expressed by Entrepreneur contributors are their own. We live in a data-driven corporate world. Why, then, do 85% of business leaders report feeling anxious about the choices they have recently made based on cold, hard facts? That's because data only tells half the story, where intuition fits in. Intuition fills in the gaps and…

Opinions expressed by Entrepreneur contributors are their own. Outstanding marketing thinkers have garnered massive media attention over the years, creating masterpieces that have wowed audiences and kept the public talking about their brands and products. While traditional marketing strategies are always reliable, non-traditional campaign can pay off much higher when brands use them correctly. Every…

Santa Clara-based Nvidia, which makes artificial intelligence chips, is now one of the world's the most valuable companies, skyrocketing from a valuation of $346 billion in January 2023 to a valuation of $3.338 trillion last week. The tech giants 3000% The stock's rise in the past five years has worked well for its staff—employees who…

Opinions expressed by Entrepreneur contributors are their own. Customer trust is an indispensable asset for startup brands. When customers FAITH a company, they are more likely to make repeat purchases and become long-term customers. 77% of consumers say they have stayed loyal to at least one brand for a decade or longer. This loyalty is…

In a world where coffee is king and donuts reign supreme, one brand stands out as a sprinkle-covered beacon of delight: Dunkin'. From early morning commutes to late night study sessions, Dunkin' is woven into the fabric of our daily routines with a mix of caffeine, sugar and unbridled charm. With more than 13,000 units…

Opinions expressed by Entrepreneur contributors are their own. Marketing today encompasses a dizzying array of techniques, including market research, branding, inbound and outbound marketing, search engine optimization, content creation, influencer campaigns, and more. Marketing can seem complex, especially to an executive without direct exposure to them marketing the team. However, there is a simple basis…

Opinions expressed by Entrepreneur contributors are their own. In this convincing episode of Founder CEOI had the privilege of interviewing Howard Berman, founder and CEO of Coya Therapeutics. Howard shared the remarkable story behind starting Coya Therapeutics, born out of a deeply personal family experience. We delved into his evolution as a business leader, exploring…

Opinions expressed by Entrepreneur contributors are their own. We often underestimate the importance of building world-class teams in our efforts to scale. You cannot hire one world class team. There are no hacks or shortcuts – you have to build them. But building these teams effectively is easier said than done. Teams are a puzzle…

Netflix updated its 15-year-old CODE on company culture on Monday. Unlike the original 125 pages Slide Deck that the company popularized in 2009, the new version is much shorter — but that doesn't mean it's any less important, according to co-CEO Greg Peters. A big change was in the company's famous “gatekeeper test,” which is…

That too IRS makes mistakes. In a rare apology, the Internal Revenue Service issued a statement apologizing for “thousands” of publicly leaked tax documents between 2018 and 2020, including the data of billionaire and Citadel CEO Ken Griffin, who was directly mentioned in the statement. The apology is part of an agreement Griffin made with…