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Debunking 3 Common Marketing Misconceptions

Opinions expressed by Entrepreneur contributors are their own. Here's a puzzle for you: What's the most integral part of driving demand for your business, but the first thing you cut when times are tough? What part of our business do we put the most pressure on to get results but struggle with resource allocation? What…

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Get an Android tablet for $120

Disclosure: Our goal is to display products and services that we think you will find interesting and useful. If you purchase them, the Entrepreneur may receive a small portion of the sales revenue from our trading partners. A tablet can be a great asset for a traveling businessman or entrepreneur. For those who could use…

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How Much Money Does Masters Winner Scottie Scheffler Make?

Scottie Scheffler has officially completed one of the most impressive feats in professional golf after winning the 2024 Masters Tournament over the weekend for the second time in his career. And Scheffler will be paid handsomely for his efforts. The Masters prize purse, which is funded by Augusta National (the golf course where the tournament…

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6 Ways to Manage Your Email List Like a Pro

Opinions expressed by Entrepreneur contributors are their own. Smart entrepreneurs know the lasting power of email marketing. With an ROI of up to $45 for every dollar spent, helps businesses increase both customer loyalty and sales. But simply sending emails is not enough. Companies that see a high email ROI have one thing in common:…

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Brands are rushing to send out newsletters. Here's why you should do the same

Opinions expressed by Entrepreneur contributors are their own. In the field of digital marketing, a noticeable change is taking place: B2B brands are increasingly gravitating towards newspaper advertising. This trend is not just a temporary trend; is rooted in the evolving landscape of B2B communications, where direct and personalized audience contact has become paramount. New…

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RIA Edge 100 Firm FLPutnam Investment Management Grows in Confidence

FLPutnam Investment Management is entering the corporate trust business. $8.6 billion Massachusetts-based RIA is acquiring Darwin Trust Company, a New Hampshire managed trust business as it works to expand and add service capabilities that complement and support the firm's overall growth. Reflecting a larger industry trend, FLPutnam has been building its menu of services since…

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How to use the Business Awards for Innovation and Growth

Opinions expressed by Entrepreneur contributors are their own. Traditional business intelligence mechanisms are experiencing a transformative renaissance. Today, as organizations navigate the complexities of digital transformation, environmental sustainability and corporate social responsibility, business award criteria and modalities have been adapted to reflect these new priorities. This change underscores the growing importance of such honors in…

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Is financial planning a dream for everyone?

The revelation about financial wellness versus results has many people questioning whether offering meaningful personalized financial planning to the masses is realistic. Coupled with the limited commitment and cost of helping the less affluent, the results have been discouraging with some high-end wellness providers raising significant funding from erstwhile VC firms seeking a soft exit….

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Leaked email from Elon Musk confirms Tesla layoffs as executives exit

Less than two weeks after Tesla announced it the first drop in year-over-year delivery as of 2020, CEO Elon Musk sent an internal email to staff stating that the company would cut at least 10% of its global workforce. Musk's memo, sent to close to midnight PST Sunday in California, explained that “there has been…

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Goldman's Wall Street car boosts surprise driving profit

(Bloomberg) — Goldman Sachs Group Inc.'s approach of getting back to basics is paying off as it posted earnings that topped past expectations and boosted its stock the most this year. The Wall Street giant posted a 28% rise in net income in the first quarter, even as analysts were bracing for a decline from…

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