A happy accident made a man's first Cartier purchase an incredibly cheap one.
Rogelio Villarreal Jasso, based in Mexico, shared a story on X that quickly went viral in connection with a purchase it did online via the luxury retailer's website in December.
— LordeDandy (@LordeDandy) April 20, 2024
Jasso said he was shocked to find a pair of diamond and gold earrings listed for 237 pesos, roughly $13.98. In the video, he says he quickly bought two pairs of earrings (and broke into a “cold sweat”) without realizing that Cartier had made a huge mistake on its website.
The earrings were supposed to list for 237,000 pesos, roughly $13,975.
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Jasso said CBS MoneyWatch that the retailer tried to cancel his order and compensate him with champagne and a leather card holder for the mistake – but he wasn't having it.
“At first they said two things when I contacted them after they canceled my order,” he told the newspaper. “One, they said the earrings were accidentally mispriced. Then they said they couldn't fulfill the order because the earrings were out of stock. Their reasoning was hard to understand.”
Jasso then contacted the Mexican Federal Consumer Prosecutor's Office and Cartier agreed. The luxury retailer handed over a pair of earrings to the lucky buyer last week, which he documented in a post on X that has now been viewed over 4.7 million times.
✨Once in a December✨ pic.twitter.com/3wMvT7AjLw
— LordeDandy (@LordeDandy) April 26, 2024
“I was very happy when the earrings arrived, but the reality is that they don't represent just one purchase,” he said. “I was familiar with my rights as a consumer, but not everyone knows them. So this case helps make Mexican people aware of their basic rights, including those protected by consumer law.”
Cartier did not immediately answer of the entrepreneur request for comment.
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