Apple engineers are now looking into a mobile robot that can help users around the house, according to “people familiar with the situation” who spoke to Bloomberg's chief correspondent and The Apple expert Mark Gurman.

Gurman also reported Wednesday that Apple engineers are working on a special advanced device at home that moves screens robotically.

The smart robotic display is “much further along” in development than the mobile robot, according to Bloomberg's sources, but work on both products is still in the early stages. It is unclear whether either project will be released.

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The news indicates that Apple has been under pressure to find new sources of revenue, the report said.

Apple reportedly told senior executives that the company's future focused on three areas: the home, the car, and mixed reality.

With Apple's 10-year electric car project halted in the past February and the $3,500 Apple Vision Pro, Apple's first mixed reality headset, hitting shelves in the same monththe only category left for Apple to conquer is home.

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Apple's previous home products include the HomePod smart speaker, which sold 13.5 million units in 2022, according to statesman.

of Apple first quarter results for 2024, announced in February, show the iPhone is Apple's biggest revenue driver, bringing in $69.7 billion in revenue in that quarter, or more than half of Apple's revenue total revenue.

In the smart home sector, Apple faces competition from home robots market leaders such as iRobot, Neato Robotics, Samsung, Ecovas and Panasonic.

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