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Last fall, we voted beginnings in their views of flexible labor force. We kept the questions open to avoid the bias of the data group, but we anticipated a generally positive feeling.
What we found is that flexible talent is no longer just an alternative employment strategy. It is a fundamental manager for the benefit, growth and innovation. Beginnings are consistently cited three essential benefits:
- Sign in new markets without a full -time headquarters or team
- Earn Executive Level Expertise in Sale, Product, Operations, Finance and Marketing with a part of cost
- Scale efficiently, investment only when demand is proven
Benefits are clear but are mature businesses Embracing this shift?
Recent data from the mellow record contractor say absolutely. Their last report It shows a 260% increase in US businesses employing freelacer from 2022 to 2024. Their report also shows where American businesses are hiring freelarder, what skills are in demand, and the most extensive implications for entrepreneurs, executives and business owners.
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Freelance did not survive alone, it blossomed over two difficult years
The past two years have been challenging. Waps of dismissal, increased inflation and widespread freezing. If the flexible workforce were a fad, it would have been faded like other short -lived business whims. Nfts, leaving quietly and Resignation – a ring of a bell?
On the contrary, companies are doubled in their flexible work power. Restraint showed that 40% of companies were hiring contractors to replace the resume workers, while 53% moved full -time workers to contract positions in 2023. Mellow data show that this trend continued in 2024.
Later in this article, I will explain why freelarcers are not only a short -term adjustment, but rather a strategic advantage in today's resting environment.
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Companies are hiring more freelander
The companies on average employed 15 freelancers in this two-year space, accounting for 8% of their total labor power.
8% is significant. The independent economy is still relatively new. though Grand View partners Assessments that independent global platforms have a 17.7% CAGR for 2025-2030, freelancers usually make up less than 1% of a company's workforce. Independent freelanders are usually erased and codified as temporary workers, part -time consultants or sellers' names to avoid confusion or red flags.
Some industries are leading the road and providing a plan that others can follow. EDTECH companies on average 108 freelance freelaries, while advertising companies on average 34 contractors. The research reports that “it was not uncommon to find more independent than full -time employees.”
Will Edtech signal and advertisement what is in store for other industries?
A growing tide raises all ships (geographically)
Any freelarder employed in Mellow's data was located outside the SH.BA
For most Americans, it probably looks alarming, feeling extremely similar to the gutting of the rust belt in production.
But this is just part of the story. MeLLOW is a record contractor for US companies employing from developing regions. And when we look at the broadest independent data, we see the biggest look. Instead of fear, we see it independently as a global trend, with flexible work patterns as a global standard from which Americans can benefit from what to replace.
Instead of replacing American workers, moving to flexible work models is creating new opportunities for both businesses and individuals.
This becomes noticeable when looking at the latest data.
- The main collective of the independent finance platform shows a 8.27% increase of yoy In revenue for American solopreneurs from 2023 to 2024.
- Partner showed an increase of 103.6% in full -time independent workers in the SH.BA from 2020 to 2024 and an increase of 56.6% in US independence making over $ 100,000.
- MBO also showed a 5.45% higher CAGR for US independent workforce compared to traditional employment. Compare this to full -time statistics, and the change is noticeable.
Freelance has nothing to do with offshoring; It is about decentralization work and by enabling businesses to be more versatile.
Connected: How much flexible talent is turning counseling
Eastern Europe is increasing as Western Europe falls
The biggest winner was Eastern Europe. There was a 106% increase in North American enterprises employed by Poland, Romania and Hungary. If you have noticed your entrepreneurial friends who book flights to Poland to visit their development team, that is why.
According to Alex Norovyatkin, the chief of growth for mellow, “As you can see, more and more companies are hiring Eastern European contractors. There is a perfect balance of labor costs and abilities. This population really wants to work for American companies.”
Other main reflections from mellow data:
- Mena saw a 60% increase in employment by North American companies
- Asia experienced an increase of 39%
- Independent EU employment fell by 40%. Norovyatkin cited strict contractors regulations as a reason for the decline.
Return to the Office (RTO) and dismissal from work are likely to increase independent work power
2025 presents an interesting set of challenges for independent workforce. A recent Washington Post title says, “Departures hit contractors“In connection with the US government. The departures have also occurred Sale force, Working day AND Unsaturated This year.
Meanwhile, large corporations such as Dell, Amazon and JPMORgan are implementing RTO strict mandates.
In both cases, I predict that independent employment will increase.
Regarding dismissal from work, along with Restraint The above data, independent freelanders are uniquely positioned to succeed in a break -up environment as they are usually embedded within teams, 30 to 60% cheaper than comparable solutions of external talent, and have fewer attached wires, enabling leaders to escalate more than to rest.
As for RTO's mandates, independent is not only distant. In fact, independent models within persons are a rapid growth segment. Driven by the platforms of the Talent Power Talent of the first line specialized in retail, hospitality, and even factory workers, independent models of persons are solving massive challenges for traditional high combustion, high burns and high cost work strength.
It accelerates the need for partial talent
As you Directs the request for expertise of he's factions Alongside additional roles such as web design and research analysis. Mellow's data show a 130% increase in web developer independent employment, a 52% increase in programmers, a 50% increase in analysts and an increase of 28% of designers.
It is also pushing relocation from role -based employment in skill -based employment, and talent platforms are ideal for this. Talent platforms are the recruitment of what was Uber for taxis. Instead of long resumes and recruiters' armies, talent platforms use labeling, digital networks and human recruiters in the loop to match the correct skills groups with the exact needs of the employment manager. On average, finding the perfect candidate in 2 to 5 days, with 30-60% cost savings, with expectations met more than 90% of the time.
In both cases, the impact is that instead of maintaining a large, bureaucratic, full -time basis, companies can operate with a lean team of full -time employees supported by an independent network.
Hug independently to avoid interruption
Talent is no longer just an HR strategy, it's a Essential business strategy that business owners, entrepreneurs and executives must embrace.
The data make it clear that companies are already embracing flexible work, and change is not just about cost savings; It is about responding to digital advances like that of AGETIC.
What if you don't be? What if you are an entrepreneur who stays with a full -time mentality?
Unfortunately, time is not on your side, and otherwise Technological advances Previously, being late does not mean lower prices; Means to be closed by the best talent. Despite the independent independent myth that jumps from one client to another, the freelanckers stick with two to five customers they like, adjusting their workload based on demand. This means that while there is an independent abundance of freelacer, there may be a shortage tomorrow, and when that absence comes, you will close. And the data show that this shortage can come faster than you think.
Have you heard the famous quotation of Ernest Hemingway in The sun also rises? When Bill was asked how we went bankrupt, he replied, “Two ways. Gradually, then suddenly.“
Don't be a bill. You had two years to take gradual steps. Now we are in “suddenly”, and companies without a flexible workforce are simply awaiting progress like Deepseek, macro-economic events such as tariffs, or something as random as a competitive product that receives the TIKTOK algorithm.
If you are an entrepreneur, you are in a lucky place. Instead of worrying about the structural change and the red bar, you can spoil “suddenly” by embracing a small full -time core with a large independent network to unlock skills, flexibility and scaling when you find it hit.