While the luxury market has been fightingHermès, a luxurious French group best known in SH.BA to his fairy tale dear Birkin bagIt has been a bright place, reporting higher sales than expected for 2024.
And now, that lower adult line is increasing employee wallets.
More than 25,000 Hermès employees are receiving a bonus of 4500 euros (about $ 4,723) each, the company said 2024 Financial Report Call on Friday.
“We are celebrating a great year, in a tougher environment,” said executive chairman Axel Dumas, for reuters.
Hermès reported 4 billion euros ($ 4.1 billion) on sale in the fourth quarter, an increase of 18% (with continuous exchange rates), and 15.2 billion euros ($ 15.9 billion) in revenue for 2024, according to Business insider.
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“True for his engagement as a responsible employer and his willingness to share the fruits of growth with all those who contribute to him every day, Hermès will give a bonus of € 4500 to all his employees in The whole world at the beginning of the year in 2024, “the report noted.
A Hermes Birkin's bag on a window screen at a Kadewe department store in Berlin, Germany, Friday, January 3rd 2025. Yen Duong/Bloomberg | Getty Images
Hermès has given employees rewards for at least the last five years, reported BI.
Birkin's Bagsants start with about $ 11,000 and can go inside hundreds of thousands – the most expensive for sale at the time of the press in Sotheby's is a white white crocodile Niloticus Himalaya Birkin 30 Palladium Hardware, 2020 “for $ 220,000.
As every fan of “Sex and City” will know, famous used to be a list of waiting (sometimes at the top of five years) – but now, According to VogueThe best way to buy a Birkin is to buy one used by a second -hand or vintage reputation trader.
However, if you insist on buying new ones, you will need to create a relationship with store sales professionals to catch a bag, and even then it may take years, Vogue adds.
With new rewards and Rumored employee discountsWorkers in Hermès are at least halfway in a new Birkin bag.