Shake It Up – Dunkin' debuts star-studded winter menu


Dunkin' is kicking off 2025 in style with its launch Winter menufeaturing a standout collaboration with pop star Sabrina Carpenter. The partnership introduces Sabrina's Brown Sugar Shakin' Espresso, a limited-time cold brew that blends Dunkin's bold espresso, brown sugar and oat milk, hand-shaken to deliver a smooth, frothy texture. The drink, which became available Dec. 31, is part of Dunkin's broader seasonal lineup, but comes with a personal touch from Carpenter.

Related: Considering franchise ownership? Get started now to find your personalized list of franchises that match your lifestyle, interests and budget.

Carpenter, whose breakout hit “Espresso” inspired the partnership, says the collaboration is especially meaningful because of her East Coast roots and longtime love of Dunkin'. “Dunkin' was such a big part of my life growing up,” Carpenter said in a statement.

The partnership is celebrated in a lively ad campaign titled “Shake That Ess,” which shows Carpenter at a party where guests enthusiastically shake their drinks, reflecting the process of making the drinks.

Related: Want to become a franchisee? Do this checklist first.

The Dunkin' Winter Menu offers more than just Carpenter's signature drink. Fans can warm up with the Lava Cake Signature Latte, indulge in the special Chocolate Pie Donut, or get a $5 meal deal that includes two Wake-Up Wrap sandwiches and a medium coffee.

Related: The Critical First 100 Days of Onboarding – What You're Likely to Overlook That Could Make or Break Your New Hire

Carpenter's collaboration signals a new, star-powered direction for Dunkin' as it aims to engage younger audiences while staying true to its classic appeal. Fans can enjoy Carpenter's creation alongside other Winter Menu items now, making sure everyone has something to drink or enjoy.

Read more: Yahoo



Source link

Leave a Reply

Your email address will not be published. Required fields are marked *