on ColorCeramic painting is more than an act of artistic expression – it offers a rare opportunity to slow down, soak itself and create something uniquely personal. A exclusivity With over 130 places across the country, the pottery-Our-Our-Pronari studio prioritizes self-expression, relaxation and special moments with friends, family or even yourself.

Color with Mine studios welcome guests in a space created for pressure without pressure. Empty ceramic shelves invite clients to experiment with different pieces, while walls filled with over 60 vibrant colors encourage imaginary combinations. Despite painting a single mug, decorative plate or fancy vase, the focus is for customers to enjoy the painting process instead of trying to reach the perfection.

For CEO Teresa Johnson, the studios offer a safe space where people relate to their creativity and, often, to each other. “We are focused on art as fun, and we want to be able to ensure the kind of escape for people to get away from everyday problems and concerns in the world,” she says. “And (to) spend time with family and friends to create some memories, but also create something tangible they will have forever.”

Since it opened in 1991, Color Mine has built a creative flowering community that attracts everyone from the painters for the first time to the long regulations.

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This unique approach also attracts highly generating clients; For example, many who painted pottery as children now bring their children to divide into their tradition. Johnson is a connoisseur of developing demography as Exclusivity has increased on scale and history.

“Twenty years ago, we had a 7-year-old to have a birthday in our studio. And today, that person is 27 years old with her 7-year-old, so she is very generating now where she was not 20 years ago,” Johnson says.

Like traditional businesses, studios also bloom relationship. Each location is connected to its local community, becoming a continuous destination for events, celebrations and attraction of self-care. Johnson understands the importance of knowing how any exclusivity can be related to guests at a local level to establish positive relationships during the course of their visits. Not only this community -led approach Strengthen customer loyaltyBut it also makes the studios feel like a home for those who may need the most.

“This is not a transactional business,” Johnson says. “This is a business relationship where someone walks in your studio, and they are saving everything that is happening in their lives. Many times, you teach those who can go through difficult times – cancer treatments, people who have lost loved ones recently, customers in California, whose destructive situations have left them to seek a place to go out.”

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These empathetic relationships extend to the interactions of well -trained staff of Color with, who know how to engage with each client based on their unique needs. Employees learn to read the room and provide advice to those who need help while allowing independent artists to work uninterrupted. This personalized approach ensures that every guest, from total beginners to the most capable painters, feel comfortable and based on studios.

“You have to be able to stay when you need it,” Johnson says. “There are many people who have entered my studio with glowing headphones and are willing to sit with peace and calm. We also have guests seeking tips and tricks we can learn about painting pottery you will be shocked you can make. a little quiet time is important. “

This level of personalization makes each visit unique, ensuring that customers leave to feel appreciated and inspired to return to the future. An estimated experience can also lead to reviews, and Johnson Views Client's reactions as essential for enhancing exclusivity and continued success.

“We want a sincere, real reaction,” she says. “This will form the direction in which we will enter for future developments (and) innovations. We are an experience -based business, and we must improve as a result.”

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For entrepreneurs seeking to build a client's first business, Color with Mine offers valuable lessons:

• An experience is sold, not just a product. Customers appreciate unforgettable experiences on material goods. Businesses that distinguish themselves by creating an interactive, attractive and emotionally fulfilling space will encourage repeated guests.
• I take care of the multi-generating appeal. Business life It depends on the ability of a brand to stay important in different age groups. Calling on visitors for the first time and return customers, businesses can promote generating loyalty and grow over time.
• Listen to the locals. Establishing a community presence and listening to lively experiences of clients helps create a host environment that builds long -term relationships. Businesses that engage with their community can create a loyal basis of clients who feel connected to their brand.
• Personalize customer experience. Customerdo client walks with different expectations and levels of experience, and businesses can adapt to these needs to create stronger, more significant interactions. Training of employees to assess the customer's behavior and adjust their service accordingly ensures that each guest is felt appreciated.
• Look at the feedback as a means of evolving. Businesses that Prioritize customer contribution And use it to promote improvements remain adaptable, important and true.

Listen to the episode below to hear directly from Teresa Johnson, and AGREE After review More than the new business owners and reviewers every Thursday.

Editorial contributions by Alex Miranda and Kristi Lindahl