“Whoa, you work in the golf media?” The energetic medium handicapper asks me while practicing my puts. “This must be the absolute work of dreams.”

Such was my life as the editor of the guidance in a large publication of heritage golf. Golfists of all skills tried above my profession – and made sure they squeezed as many tips as possible at any time I was close to them in a range of driving.

I remember first taking the concert over two years ago and told my wife that this would be the role that made me meet Tiger Woods. I was just joking when I said, and then it really happened when I found myself hitting balls in a route near 15-year-old big champion and his son, Charlie Woods.

In addition to a very session of the verse nerves near Tiger and his son, the work offered many other obstacles. But while I was gaining recognition as “the face and voice of the average player”, creating content with which the daily player could be associated, I just felt … unfulfilled.

Despite taking the brand to the golf site listed in 1 in the guidance category, I wanted something more, and this so -called dream work was just unable to fill that gap for me anymore.

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So, despite having a 14 -month -old daughter, an expensive mortgage and being married to a woman who has been under this entrepreneurial road with me before (Spoiler: didn't go as planned), I risk it all to start my golf media brand: Golf club.

This is where the reality of being an entrepreneur opposes the dream of becoming one.

How can I get out of the crowd?

Golf guidance has always been about trying to imitate perfection-you read or see a 60-second advice online and then go to implement it. But I promise you, without any real reaction, most medium handicappers are not improving by watching a pro -barbed club hit the perfect grass in perfect conditions.

This is where the rain vendors came in, bowing throughout that “face and voice of the player's average player” I mentioned earlier.

https://www.youtube.com/watch?v=wocquuc8hve4

While we offer some of the traditional teaching content by PGA players as Xander schauuffle and Cameron Young as well as Top golf teachersOur main exclusivity is a 3 -hole challenge that pairs me with a senior teacher or golf player to act like my rescue for each blow.

So, instead of just a quick advice, Rainmakers offers relating content from situations that players try on the course.

In addition to our content creation, Rainmakers also act as a media agency, where we comply with golf brands to strategy and give their content – all while using our audience and relationships in the golf space.

This is what helps us to distinguish us from other golf media brands: relationships.

Since my time in my previous role, I have developed eternal connections that have led to some of the best golf teachers, the most popular brands and the highest courses in the world. And as I find myself throwing them in ways to collaborate differently now, it is helped to light this small engine that could quickly than I could imagine.

“Hey Syria, describe the first 2 months”: a grind.

After an improper departure from my role in early December, there was no time to recharge the batteries or celebrate the next chapter – it was time to get to work.

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On the first day as Rainmakers' CEO “, I emailed at least 20 people and I texm or called 100 others, telling them about my decision and the new venture. On the second day, it was very the same, restoring myself into contacts with which I had previously worked to appreciate their interest in doing so again.

On the third day, there were already three meetings, and from the days four and five, I had a small portion of the brands proposals, with more meetings lined up after the holidays.

The moment was on my side in the first week of running this company. But with the iconic words of an idol of mine, Kobe Bryant, “The job is not over.“

Getting meetings ensures your decision, but receiving agreements certifies your decision.

About a month after the start of my brand, I got my first client, a practical club called Pureone, which is a club that is 50 percent smaller and strengthens the basics of making contact in the center.

It was an official: Rainmakers was now a real business, leading me to hire some freelancer to help raise a brand in something more than a few YouTube channels with a 40-year-old father who is trying to be a golf influencing.

In the weeks that have followed, I have continued conversations with some of the biggest brands in Golf. During the latest PGA show in Orlando, an icon in the golf space approached me to tell me he wanted to talk to work together-a sharp moment that has not yet resonated. And mRecently, rain retailers strengthened a partnership with Athico -A high sports publisher with a specific golf newspaper with 130k subscribers. Each of our published articles will have original Rainmakers video content from our YouTube site, providing a proposal of exponential value along with a heritage sports platform.

So is it worth taking the risk? Only time will show, but we are already in an exciting phase, hiring the content creators to grow our community and act as a brand stretch – providing us with more talent to engage audiences and brands – setting us things like events, podcasts and live broadcasts.

As Ryan Serhant says: “Enlargement. Always, in all ways”.

While previous business ideas failed due to lack of finances, fear of engaging or losing interest, when it comes to rain retailers, I am more motivated and fulfilled than ever, focused on building a fun, informative, attractive and inspiring brand to which the players can be connected.

Nick Dimango is the founder and CEO of Rainmakers Golf Club. He can be reached at nick@rainmakersgolf.com.