Kyle Kuzma has experienced both extremes of traveling to the NBA. He was a leading part of the 2020 Los Angeles Lakers championship, playing together Lebron james On the biggest basketball scene.

In Washington, he faced another reality – one where his team failed to break down .500. The heights have been exciting, and the landings are humble for buck now Milwaakee. However, through all, Kuzma has remained adaptable, learning to sail both basketball business and the business of being Kyle Kuzma.

In recent years, Kuzma has expanded his investment portfolio, refined his personal brand and began his media entrepreneurship – all holding a sharp focus on his day's work. Thelli, he says, is to know what is true and what is just noise.

“You go through an investor trip where, at first, everything sounds exciting and you want to do it all,” Kuzma explains. “But as you grow old, you realize that there is a lot of fluffy there. Having a strong foundation and diversifying is important, but it is just as important to focus on what you really know and you can build.”

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Like his game in court, Kuzma describes his approach to entrepreneurship as “plug and play”. In basketball, the shooting and its size allow it to fit smoothly for each team. In business, he focuses on connecting entrepreneurs with the right people to bring their ideas to life.

“If I have a friend with a business, I can say,” Hey, I know someone in the Amazon who can help with this, “and make the presentation,” he says. “It's about making the right links.”

Despite refining its concentration over time, Kuzma remains involved in a wide range of industries – from CPG and spirits to car wash. He credits his ability to attract numerous ventures in his ADHD, saying he blooms when he works in “a million things immediately”.

Beyond his ADHD, Kuzma lends to his mother, Karry, for the inspiration of many of his ventures outside the court, such as his latest investment in Major League's volleyball. It was a chair that introduced her for the first time with the sport, and today, she runs the Kyle Kuzma family Foundation, which supports single mothers.

“I come from humble beginnings, so I understand what it means to be poor,” Kuzma says. “Returning is always important – whether it's in my hometown or through the work we do for single mothers and children underestimated during the holidays. There are many I want to get with my foundation, and it will be great. I'm lucky to have a great team that makes it all happened.

Image Credit: Kyle Kuzma

This mentality also affects its business decisions. Instead of Tracking the tendenciesKuzma invests in ventures that match his values ​​and interests, relying on a reliable team to help execute his vision.

“I like keeping it simple,” he says. “My job is to identify what is true, what is not and what the potential is. Then, I rely on my team to help break it.”

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Narration Control – Kyle Kuzma style

Kuzma has faced his part of criticism. As a young player in a Lebron -led contender, he endured the review of his role. Later, he experienced media reactions in Washington while the Wizards overturned the rankings. Instead of allowing Others dictate the storyhe created LambA direct newsletter in the fan that bypasses the traditional media, letting it tell its story.

“As athletes, we have to control the narrative around us,” Kuzma says. “We are often wrong by people who read only the press cuts and do not really know us.”

through LambSubscribers take a filtered look into his life-all of his thoughts to be traded in Milwaukee to back-to-duty stories from the exclusive white holiday of Michael Rubin.

“All are real themes curated by my team, who works in the newspaper,” Kuzma says. “We discuss what happened over the past two weeks, rejects and turn it into a story.”

The bulletin is also included in the unique appeal of the crucifixion of the Kuzma. Some fans agree to take him to basketball, while others are drawn to his tunnel and high-fashioned sensitivity to his supermodel fiancé, Winnie Harlow. Lamb It reflects the junction of the sport and the lifestyle, a space that Kuzma has carefully curated over the years, especially through his expressive pre-play fashion choices.

“I've changed how people approach the tunnel,” Kuzma says about his day's dresses. “Boys like Russell Westbrook and Nick Young started it, but I'm wearing current track pieces and items that are not designed for games.”

The passion of fashion for fashion is genuine, but it also recognizes its brand power.

“Fashion is a space for importance – not just in sports, but in general,” he says. “It keeps you in conversation. If you are building a brand, it's a valuable tool because, in some way, it's free media. Just putting the right clothes can make a statement.”

During his eight seasons, Kyle Kuzma has been the subject of many comments. Fans of Lakers once greeted him as Kobe Bryant's successor, while the Redditors criticized him as “terrible”. However, one thing remains clear: whether he is wearing a laundry jersey, wizards or bucks – or a giant pink sweater – Kuzma will always give preference by being true to herself. And so far, it has worked quite well for him.