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Victor Luggerco-founder of the restaurant group Great mom and the technology platform on sundayis no stranger to building memorable experiences that go beyond simple dining. For Lugger, Restaurants they should be spaces filled with joy and excitement, encouraging guests to enjoy every moment.
During creation Great momLugger's aim was to evoke the lively energy of an Italian street, capturing the warmth, energy and spontaneity of Ital.
As he puts it, Big Mamma was born as “an antidepressant for the Sunday blues”. The ambiance, the staff, and even the other patrons combine to create a high-energy place reminiscent of the joy you can find walking the streets of Venice or Rome.
This commitment to joy in eatinghowever, it extends beyond the ambience to embrace the culture and resilience of Lugger's staff. During an early show in the south of France, his team transformed a potential disaster—a sudden, torrential downpour—into an unforgettable night by dancing through the chaos, entertaining guests, and turning a problem into a party. .
Lugger says it was a profound lesson in head.
“I was very humbled by how much better my team was than I was,” he recalls, noting that as a leader, learning from TeamHis energy and faith became paramount.
This “joy in chaos” mentality shaped his approach, prioritizing empowering his employees and fostering a culture that celebrates taking risks and learning from mistakes.
In 2021, Lugger co-founded on sundaya technology company aimed at transforming the restaurant checkout experience. Although Big Mamma focuses on slowing guests down to enjoy their meals, Sunday optimizes the checkout process, ensuring hospitality extends to the final interaction. It integrates with several popular restaurant technologies, including toast.
With Sunday, Lugger points out that “there's a lot more to doing during payments” than just collecting a bill.
By improving the checkout experience, Sunday not only saves diners time, but also increases tips and gathers critical feedback that helps restaurants improve and retain staff. By improving every little detail, restaurants can create a more welcoming experience.
Related: How this Michelin star chef overcame loss and adversity to achieve stardom
Lugger's unique social media approach
Despite Big Mamma's social media success, Lugger focuses squarely on the guest experience rather than digital marketing.
His “investment in social media” are the details — from the custom-made plates to the marble tables — that give guests a sense of reverence when they sit down to eat and encourage them to share their experience with the world.
“I'm making great restaurants to make people happy. It just so happens that in 2024, when people are happy, they say it on social media,” says Lugger. Shawn Walchef e Cali BBQ Media.
Lugger continues to build environments that bring joy to customers and set a high standard for hospitality, a testament to his passion for creating memorable, meaningful dining experiences.
“The fact that Big Mamma is this kind of machine that we all feed on, and this machine grows and feeds us and grows our lives is why we keep pushing it,” he says.
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