I want to share some of the strategies that have helped me achieve insane results – 10x returns on my marketing efforts, no joke.

I know how overwhelming it can be with all the marketing advice out there, but I'm here to cut through the noise and give you some actionable tips that have worked wonders for me.

1. Thinking outside the box – the key to success

First, I cannot stress enough how important it is think outside the box. This may sound like a cliché, but trust me, it's the truth. When I first started, I followed a bunch of marketing gurus like Russell Brunson and Gary Vaynerchuk. They both have completely different styles – Russell is all about sales funnels and direct response marketing, while Vaynerchuk is the king of social media branding. But here's the thing: Despite their differences, they both agree on one thing – creativity and innovation are non-negotiable.

So, I took what I learned from them and made it my own. I didn't just copy what they were doing; I adapted it to suit my style and my business needs. The main thing here is that you should not be afraid experiment with new ideas. If you want to stand out and achieve extraordinary results, you must be willing to break away from the norm and try something different.

Related: 6 alternative marketing tactics your brand can use to get ahead of the competition

2. Local influencers – secret sauces

Now, let's talk about influencer marketing. It's been all the rage lately, with businesses throwing big bucks at celebrities to promote their products. But here's my twist: Forget celebrities with tequila brands – I'm ready to use local influencers.

Local influencers may not have millions of followers, but what they do have is a deep connection with their community. These influencers are trusted voices in their circles, and that trust translates into higher engagement and more genuine interactions with potential customers. By partnering with local influencers, I've been able to create campaigns that really resonate with my target audience, which in turn has led to brand loyalty and higher returns.

Plus, local influencers are much more affordable than big-name celebrities, which means I can stretch my marketing budget further while still making a big impact.

3. Paid social media traffic – the secret weapon of low-cost attention

Paid social media traffic is where the magic happens, but not all paid traffic strategies are created equal. I've found a little-known secret that I call my “secret weapon” for 10x returns: low-cost attention targeting.

Here's the deal – they all target specific age groups on specific platforms. You know what I mean: younger audiences on Instagram and TikTok, older people on Facebook. But guess what? There are millions of people in every age group on every platform.

Think about it: How many Medicare ads do you see on TikTok? Not much, right? And how often are you targeting young people on Facebook these days? Competition for those groups on these platforms is almost non-existent, which means the cost to reach them is cheap.

Social media platforms make their money by selling ad space, and when no one is bidding on a certain demographic, that ad space just sits there, waiting to be hoarded. That's where I come in – I buy that space for a steal and suddenly I'm reaching a whole new audience without breaking the bank.

Related: 3 ways to test paid social ads with a goal

4. Buying advertising space at a low price – my strategic advantage

This brings me to another key strategy: strategically buying low-cost advertising space. Just like in real estate, where the goal is to buy low and sell high, I do the same with digital advertising.

When I notice that certain demographics or platforms are being overlooked by other advertisers, I take advantage of this opportunity. Because fewer people are bidding on that ad space, the cost is significantly lower. This allows me to reach a wider audience while keeping my costs low, which is exactly how I've been able to make such high profits.

But this strategy isn't just a done deal – you have to stay on top of it. I constantly monitor performance of my ads and adjust my targeting to take advantage of these untapped opportunities. It's a bit of a game, but the payoff is huge when you get it right.

5. Adapting to change – staying ahead of the curve

If there's one thing I've learned, it's that the marketing landscape is always changing. What worked yesterday may not work tomorrow, and that's why you need to stay ahead of the curve.

I've made it a point to keep myself informed of the latest trends, tools and platforms, and I always am ready to roll when necessary. For example, when a new social media platform starts gaining traction, I'm one of the first to dive in and see what it can do for my business. Being an early adopter gives me a huge advantage because I am competing with fewer merchants and can establish a strong presence before the platform becomes saturated.

My success is rooted in my ability to adapt and evolve with the market. I regularly evaluate my marketing strategies, experiment with new tactics, and stay flexible. This is how I have managed to stay ahead of the competition and keep my marketing efforts effective.

Related: 4 Smart Ways to Keep Your Company Agile and Adaptable

So there you have it – my right strategies to achieve 10x returns in your business. It's not about blindly following the latest trends; it's about creating your own path and being ready to innovate.

By thinking outside the box, leveraging local influencers, targeting attention at low cost, and staying ahead of industry trends, you can create a marketing strategy that delivers outstanding results. I hope these insights help you as much as they helped me. Now get out there, apply these tips to your business and watch your returns skyrocket!