Join us on July 18th at 2pm ET for an exclusive webinar with Jordan Nathan, founder of non-toxic cookware brand Caraway. Jordan shares his insights and strategies for product development and marketing that increased Caraway's annual revenue by over 500% in just 4 years.
Main points:
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Inspiration: Learn how a personal encounter with Teflon poisoning led Jordan to create this brand of non-toxic cookware rooted in thoughtful design.
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Creation process: Discover the process he used to obtain quality materials and manufacturers.
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Market differentiation: Find out how Caraway stood out in a crowded market by carefully considering color palettes, price points, retail strategies and merchandising.
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Fundraising Insights: Hear about the challenges and successes Jordan faced while securing seed funding from over 100 investors.
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Product Extension: See how Caraway expanded its product line to become a leader in its space.
Don't miss this opportunity to gain practical knowledge and actionable strategies from an industry leader. This webinar will equip you with the tools and knowledge you need to develop, manufacture and sell your products. Register now!
About the Chairman:
Jordan Nathan founded Caraway in November 2019 after experiencing the harmful effects of Teflon first-hand and then discovering a gap in the market for safe, easy-to-use, environmentally friendly and well-designed cookware. Since launching the brand with a waiting list of over 150,000, Jordan has rapidly disrupted the kitchen and cookware market and successfully built one of the fastest growing house brands of the last decade.
Leading the way with style and design, Jordan has turned Caraway into a household name for home cooks, interior decor aficionados, celebrities and savvy Instagrammers alike, setting the brand apart from a sea of competitors.