Vice Media to stop publishing on website, lays off hundreds


Vice Media is the latest company to be hit mass layoffs and a shift in focus as the digital journalism industry continues to shift.

In an internal memo to employees Thursday obtained by The insiderDeputy CEO Bruce Dixon announced that the company would lay off hundreds of employees following the decision to stop publishing original content on its website.

“We create and produce incredible original content, true to the Vice brand. However, it is no longer cost-effective for us to distribute our digital content as we have done in the past,” Dixon wrote. “Moving forward, we will look to partner with leading media companies to distribute our digital content, including news, to their global platforms as we fully transition to a studio model.”

Connected: Report: Vice media files for bankruptcy

Dixon said the company will “put more emphasis” on social media platforms, although the company's lifestyle-focused site, Refinery 29, will continue to operate independently. However, it notes that Vice is in “advanced discussions” to sell that outlet and that employees can expect an announcement about the potential sale in the coming weeks.

“It's curtains for me, I'm afraid, after nine years,” former Vice staffer Tess Owen. wrote in X. “I'm emotionally all over the place, and there's more to come tomorrow, but one thing I will say is that Vice, to me, has always been about the work and the people who did the work.”

Employees affected by the layoffs are expected to find out early next week.

“I know saying goodbye to our valued colleagues is difficult and feels overwhelming, but this is the best way forward for Vice as we position the company for long-term creative and financial success,” Dixon said. “Our financial partners are supportive and have agreed to invest in this operating model going forward. We will emerge stronger and more resilient as we embark on this new phase of our journey.”

Deputy Media filed for Chapter 11 bankruptcy in May 2023 in the Court for the Southern District of New York, with the company's assets and liabilities listed between $500 million and $1 billion.

Connected: Snap Inc. to lay off 10% of its total global workforce

The company was founded by Shane Smith as a magazine in 1994 before transitioning to digital media and broadcast on HBO in 2013. It launched its own video channel, Viceland, in 2016. By 2019, both HBO and Viceland's programming had been canceled.

Former CEO Nancy Dubuc also left the company last year before filing for bankruptcy.



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